Ag Future: Innovation in Agri-Food

#195: Rising to the challenge of sustainable beef | Ruaraidh Petre

March 31, 2022

The Global Roundtable for Sustainable Beef (GRSB) has ambitious goals for the global beef industry. Ruaraidh Petre, executive director of the GRSB, joins Ag Future to discuss their mission to advance, support and communicate continuous improvements in the sustainability of the global beef value chain through leadership, science, and multi-stakeholder engagement and collaboration.